Tech

The next frontier of innovation is not only technological: it is relational.

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At Hopscotch, we are experts in both innovation and relationships, and we are innovative in our relationship and communication skills.

We rely on data to monitor, advise, create, organize events, engage, and impact.

Tomorrow, the performance of organizations will be measured by their ability to orchestrate ecosystems of trust, where technologies, data, and communities work together to produce sustainable value.

Even more so than in other sectors, the Relational Capital of technology players is a marker of value, which technology is transforming from an informal asset into a strategic, controllable asset that must be protected as much as developed.

While technology structures and transforms society and the economy, we believe that relationships, and therefore human beings, are the key: in the technology sector more than anywhere else, relationships are the new gold for brands and organizations!

For further information, please contact our teams.

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Our expertise

Strategy, Monitoring & Analysis

  • Strategic and operational consulting,
  • Strategic planning, trend reviews, steering committees,
  • Executive support for leaders and boards,
  • Digital monitoring, social listening, alerting,
  • Regulatory, political, and geopolitical monitoring,
  • Reputation studies, market research, impact analyses, comment analysis,
  • Data management and internal tools development,
  • Mapping and Active Communities (PR enhanced by data),
  • Collective intelligence and expertise connectors,
  • Crisis preparedness, management, and recovery,

Communication & Content Creation

  • Internal communication, employee advocacy,
  • Creative campaign design,
  • Content strategies (style guides, annual reports, infographics, trendbooks, editorializing, web writing, branding),
  • Development of creative content (videos, podcasts, creative campaigns),
  • Social media editorializing,

Influence, Media Relations & Training

  • Earned, owned, paid, and shared influence strategies,
  • Media and influencer relations,
  • Influencer partnerships,
  • Programming: expert and influencer casting, content development,
  • Training (media training, social media training, coaching),

Events & Engagement

  • Public, internal, B2B, and multi-stakeholder events,
  • Roundtables, talks, masterclasses,
  • Educational programs: learning expeditions, site visits, demos, MOOCs, tutorials, event pre- and debriefing,

Marketing, Public Affairs & Project Management

  • Product marketing, brand communication,
  • Brand partnerships, sports sponsorship, cultural patronage,
  • Sports sponsorship,
  • Cultural patronage,
  • Public affairs and institutional relations,
  • Localization and international rollout of communication and public relations strategies,
  • Multi-brand and multi-site project management,
  • SEO, SEA, GEO referencing,

Our agencies working on tech

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