Unlock Your Relational Capital

Welcome to the era of Relational Capital

A six-episode series is dedicated to this strategic asset of companies and organizations.

Our starting point:
Maelstrom, a work by Alessia Sanna, artist-researcher and doctoral candidate, who collaborated with our teams for two years to bring our relationships and their impacts to life.

Data, KPIs, conversations…

Elements that were long intangible are now taking on a concrete form.

The relationships we build every day with our stakeholders lie at the heart of what we do. They constitute a valuable asset that we nurture both for our clients and for ourselves.

This relational capital is built around six fundamental pillars, analyzed by our experts:

KNOW
FEEL
TRUST
LEAD
ENGAGE
CONVERT

Mapping the ecosystem, conveying emotions, creating trust, exercising influence,
fostering engagement, and transforming behavior:
these are the levers to build lasting relational capital.

Relational capital: at the heart of communication professions

At Hopscotch, we believe an organization’s success depends on its ability to forge powerful relationships with all its stakeholders.
Learn more about Relational Capital