Best Young Sommelier Asia Competition 2025

Castel Chateaux & Grands Crus

Social Media Food & Beverage Activation Public relations & Public affairs

Encouraging and creating an international exchange opportunity dedicated for young Sommeliers, highlighting their knowledges and skills enhancing the Sommelier career among industry.

French wines & spirits were the main focus products featured during the competition.

During the 3 days a series of different activities were organized to welcome 10 qualified young Sommelier candidates from across Asia countries as well as invited professional judges within the industry included: PR activities, media partnerships, Sommelier association collaboration, Sommelier Masterclass, tailor made competition with special invited judges.

18 000

impressions via social media

607

clippings

566 000€

PR value